Press Releases
New course threatens PR companies
A new online course that shows businesses how to generate their own publicity is set to save them thousands of dollars at the expensive of pricey public relations companies. Media Secrets 101 has been developed by director of Seeking Publicity and former government press secretary, Pete Burdon. “Businesses pay PR companies huge money to raise their media profile. PR people like to think they have unique skills in this area, but it’s not rocket science,” says Mr Burdon…more
